Wednesday, October 27, 2010

The return of Shanghai bicycle culture

Forever C -- bike

The name Forever C -- the latest model from iconic Shanghai bicycle maker Forever -- has been on Shanghainese lips ever since its (re)appearance at this year?s Shanghai Bicycle Fair.

The slick yet utilitarian bike represents the once-ubiquitous Forever brand's attempt to bring cycling culture back to a now car-oriented city.

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Source: http://www.cnngo.com/shanghai/shop/forever-c-shanghai-traditional-brand-revive-cycling-culture-060028

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